Now more than ever, the potential benefits of any business investment must be weighed against the costs. A website should be evaluated no differently. So just what are the advantages of having a modern, professional-looking website?
Jan 022012
Nov 072011
When used properly, social media can be a great tool to help your business reach potential customers and stay connected to current ones. But there are a few things you’ll need to know to help you get the most out of your investment in social media.
Oct 032011
Reports say that by 2014, over half of the internet connections around the world will be devoted entirely to mobile devices. Having a mobile website can distinguish you from your competition and become a useful sales tool — particularly for a small business.
Sep 062011
One of the most important elements in building an online strategy around SEO is empathy for your audience. Once you grasp how the average searcher (and more specifically, your target market) uses search, you can more effectively reach those users.
